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Janfamily / Riflemaker becomes Indica — Promotional Announcement Card, London, 2006

Janfamily / Riflemaker becomes Indica — Promotional Announcement Card, London, 2006

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Promotional announcement card
Riflemaker, London, 2006
Approx. 10 × 15 cm
Double-sided offset print on card; rounded corners

Double-sided promotional card for Janfamily and Riflemaker becomes Indica, issued by Riflemaker, London. Recto with staged Janfamily domestic photographs; verso announcing the temporary transformation of Riflemaker into Indica, with Yoko Ono, Takis, Gustav Metzger, David Medalla, Julio Le Parc, Boyle Family, Liliane Lijn, Conrad Shawcross, Goldfrapp, and others.

The exhibition revisited the history of Indica Gallery, the short-lived 1960s London space associated with Yoko Ono, John Lennon, counterculture, Fluxus, and experimental art. Riflemaker’s 2006 project reactivated that history forty years later, placing original Indica figures beside younger artists and related practices.

A small printed support for a temporary institutional fiction: Riflemaker becomes Indica. One gallery assumes the name and memory of another. Janfamily appears on one side; Indica’s afterlife on the other. The card operates between announcement, document, and retained exhibition object.

Condition: Very good; light handling wear, minor surface marks, and soft corner wear consistent with period gallery ephemera.

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