{"title":"Lewis Baltz","description":"\u003cp\u003eLewis Baltz (1945–2014) was an American photographer associated with the New Topographics movement, whose work examined the altered American landscape — industrial parks, tract housing, construction sites, and the neutral surfaces of the built environment — with a cool, systematic precision that became one of the defining photographic languages of the 1970s and 1980s.\u003c\/p\u003e\u003cp\u003eBaltz’s early series including \u003cem\u003eThe Tract Houses\u003c\/em\u003e (1971), \u003cem\u003ePark City\u003c\/em\u003e (1980), and \u003cem\u003eSan Quentin Point\u003c\/em\u003e (1986) established him as a central figure in conceptual photography’s engagement with post-industrial space, surveillance, and the aesthetics of neutrality. In later work, Baltz moved toward digital media and installation, continuing to interrogate the relationship between image, information, and control.\u003c\/p\u003e\u003cp\u003eThis collection brings together exhibition ephemera and printed matter connected to Baltz’s practice and institutional presentations.\u003c\/p\u003e","products":[{"product_id":"perkovic-baltz-desire-gallery-ram-inv-1995","title":"Slavica Perković with Lewis Baltz — Desire — Exhibition Postcard, Gallery RAM, Santa Monica, 1995","description":"\u003cp\u003eOriginal exhibition announcement postcard\u003cbr\u003eGallery RAM, Bergamot Station, Santa Monica, 1995\u003cbr\u003e21.5 × 14 cm\u003cbr\u003eOffset print on semi-gloss card stock\u003c\/p\u003e\u003cp\u003eExhibition postcard issued for \u003cem\u003eDesire\u003c\/em\u003e, a 1995 exhibition by Serbian-born artist Slavica Perković with photographer Lewis Baltz at Gallery RAM, Bergamot Station, Santa Monica. The recto reproduces one of Perković’s psychologically charged image-text works: a cropped feminine figure overlaid with the phrase “Men usually like when I dress like a little girl.”\u003c\/p\u003e\u003cp\u003eThe work sits within the broader 1990s field of feminist image culture, media critique, staged identity, and the uneasy overlap between desire, performance, infantilization, and advertising language. Baltz’s presence in the exhibition adds another layer, linking Perković’s constructed image world to the colder conceptual and photographic traditions associated with the Pictures Generation and post-industrial documentary practice.\u003c\/p\u003e\u003cp\u003eThe card operates less as secondary promotional matter than as a retained support for circulation: artist, text, image, institution, telephone number, opening date. A temporary distribution device that survives long enough to become an object again.\u003c\/p\u003e\u003cp\u003eAn increasingly scarce Bergamot Station-era Los Angeles exhibition document from the mid-1990s independent gallery landscape.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Very good vintage condition. Light surface wear, faint handling marks, minor edge softening, and slight age toning to reverse. Clean overall example.\u003c\/p\u003e\u003cp\u003eShipping and handling included.\u003c\/p\u003e","brand":"The New Rare","offers":[{"title":"Default Title","offer_id":53699478651218,"sku":"PERKOVIC-GALLERYRAM-INV-1995","price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/5636\/1554\/files\/Perkovic_-Slavica-and-Baltz_-Lewis.-_Desire_-show-postcard-front.jpg?v=1781071830"}],"url":"https:\/\/thenewrare.com\/collections\/lewis-baltz.oembed","provider":"The New Rare","version":"1.0","type":"link"}